Document


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
 
 
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
July 26, 2017
 
Date of Report (Date of earliest event reported)
 
The Hershey Company
 
(Exact name of registrant as specified in its charter)
 
Delaware
 
(State or other jurisdiction of incorporation)
1-183
 
23-0691590
(Commission File Number)
 
(IRS Employer Identification No.)

 
  100 Crystal A Drive, Hershey, Pennsylvania 17033
 
(Address of Principal Executive Offices) (Zip Code)


Registrant's telephone number, including area code: (717) 534-4200
 
 
 
 
Not Applicable
 
(Former name or former address, if changed since last report.)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
[ ]
 
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
[ ]
 
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
[ ]
 
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
[ ]
 
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging Growth Company
 
¨

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.
 
¨





Item 2.02.
 
Results of Operations and Financial Condition.

On July 26, 2017, The Hershey Company (the “Company”) announced sales and earnings information for the second quarter ended July 2, 2017. A copy of the Company's press release is attached hereto as Exhibit 99.1 and is incorporated herein by reference.

The information in Item 2.02 of this Current Report on Form 8-K, including Exhibit 99.1, as well as Exhibit 99.2 hereto, shall not be deemed “filed” for the purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities under that section, and shall not be incorporated by reference into any registration statement or other document filed under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific reference in such filing.

Item 9.01.
 
Financial Statements and Exhibits.
 
 
 
 
 
(d)
 
Exhibits.
 
 
 
 
 
 
 
 
 
Exhibit Number
 
Description
 
 
99.1
 
The Hershey Company Press Release dated July 26, 2017
 
 
99.2
 
Earnings Infographic

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

 
 
 
THE HERSHEY COMPANY
 
 
 
 
 
 
Date: July 26, 2017
 
By:
/s/ Patricia A. Little                   
 
 
 
 
Patricia A. Little
Senior Vice President, Chief Financial Officer
 

EXHIBIT INDEX

Exhibit Number
 
Description
99.1
 
The Hershey Company Press Release dated July 26, 2017
99.2
 
Earnings Infographic



Exhibit


Exhibit 99.1
https://cdn.kscope.io/3a7bb224bede218f7da14909b80aca94-thehersheycompanylogojulya09.jpg
FINANCIAL CONTACT:
 
 
 
MEDIA CONTACT:
Mark Pogharian
 
 
 
Jennifer Sniderman
717-534-7556
 
 
 
717-534-6275

HERSHEY ANNOUNCES SECOND-QUARTER RESULTS;
UPDATES OUTLOOK FOR 2017

Second-quarter net sales increased 1.5%, including the impact of acquisitions and foreign currency exchange rates:
Acquisitions a 0.5 point benefit
Unfavorable foreign currency exchange rates a 0.3 point headwind
Second-quarter earnings per share-diluted of $0.95 as reported and $1.09 adjusted
Outlook for 2017 net sales updated; adjusted earnings per share-diluted reaffirmed:
Full-year net sales expected to increase around 1%, including unfavorable foreign currency exchange rates of about 0.25 points
Reported earnings per share-diluted expected to be in the $3.41 to $3.60 range
Adjusted earnings per share-diluted expected to increase around the high end of the 7% to 9% range of $4.72 to $4.81
Quarterly dividend declared on Common Stock and increased 6%
HERSHEY, Pa., July 26, 2017 - The Hershey Company (NYSE: HSY) today announced sales and earnings for the second quarter ended July 2, 2017. Consolidated net sales were $1,663.0 million compared with $1,637.7 million for the second quarter of 2016. Reported net income for the second quarter of 2017 was $203.5 million or $0.95 per share-diluted, compared with $146.0 million or $0.68 per share-diluted for the comparable period of 2016.
“Second-quarter results were solid and we’re making progress against our strategic initiatives in a rapidly changing marketplace,” said Michele Buck, President and Chief Executive Officer, The Hershey Company. “I am pleased with our innovation performance and second-quarter U.S. retail takeaway of 4.0% driven by our core brands at Easter where we gained 1.6 market share points in this important season. Non-seasonal candy, mint and gum (CMG) category growth was impacted by retail trips that continue to be choppy and pressure total sales within the box. We plan to increase investments and leverage Hershey’s competitive advantages to strengthen and expand our CMG and snacks businesses while delivering strong gross margin expansion and operating profit growth.

1



“I’m also pleased to announce that the Board of Directors has approved a dividend increase of 6%,” Buck continued. “The company continues to generate steady free cash flow and has a strong balance sheet. This dividend increase reflects our confidence in Hershey's marketplace position and long-term growth potential.”
The company forecasts growth in U.S. retail takeaway and market share in the second half of the year, despite the broader retail industry challenges that are expected to persist. Therefore, the company now expects full-year net sales growth to be around 1%, while adjusted earnings per share-diluted growth is expected to remain at the high-end of the range.
As described in the Note below, for the second quarter of 2017, these results, prepared in accordance with U.S. generally accepted accounting principles (GAAP), included items impacting comparability of $28.9 million, or $0.14 per share-diluted. For the second quarter of 2016, items impacting comparability totaled $32.9 million, or $0.17 per share-diluted. As described in the Note, adjusted net income, which excludes these items, was $233.1 million, or $1.09 per share-diluted, for the second quarter of 2017, compared with $182.6 million, or $0.85 per share-diluted, for the same period of 2016. Reported gross margin of 45.9% represented an increase of 30 basis points versus the second quarter of 2016, while reported operating profit of $315.3 million in the second quarter of 2017 resulted in operating margin of 19.0%.
The following table presents a summary of items impacting comparability in each period (see Appendix I for additional information):
 
Pre-Tax (millions)
 
Earnings Per Share-Diluted
 
Three Months Ended
 
Three Months Ended
 
July 2, 2017
 
July 3, 2016
 
July 2, 2017
 
July 3, 2016
Derivative Mark-to-Market Losses (Gains)
$
11.6

 
$
(39.9
)
 
$
0.06

 
$
(0.11
)
Business Realignment Activities
14.4

 
62.1

 
0.04

 
0.25

Acquisition Integration Costs

 
1.5

 

 

Non-Service Related Pension Expense
4.2

 
9.2

 
0.01

 
0.03

Noncontrolling Interest Share of Business Realignment and Impairment Charges (After-Tax)
(1.3
)
 

 
(0.01
)
 

Long-Lived Asset Impairment Charges*

 

 
0.04

 

 
$
28.9

 
$
32.9

 
$
0.14

 
$
0.17

* There were no pre-tax impairment charges associated with long-lived assets during the three months ended July 2, 2017. However, the long-lived asset impairment charge in the first quarter of 2017 was not treated as a discrete tax item. Therefore, the tax impact was included in the estimated annual effective tax rate resulting in an earnings per share- (EPS) diluted impact for each of the quarters throughout 2017.

2



For the first six months of 2017, consolidated net sales were $3,542.7 million compared with $3,466.5 million for the same period of 2016, an increase of 2.2%. Reported net income for the first six months of 2017 was $328.5 million or $1.53 per share-diluted, compared with a $375.8 million or $1.74 per share-diluted for the comparable period of 2016. For the first six months of 2017 and 2016, these results, prepared in accordance with GAAP, included items impacting comparability of $245.6 million and $60.7 million, or $0.87 and $0.21 per share-diluted, respectively. Adjusted net income, which excludes these items, was $515.2 million, or $2.40 per share-diluted, for the first six months of 2017, compared with $421.5 million, or $1.95 per share-diluted, for the same period of 2016, an increase of 23% in adjusted earnings per share-diluted.
The following table presents a summary of items impacting comparability in each period (see Appendix I for additional information):
 
Pre-Tax (millions)
 
Earnings Per Share-Diluted
 
Six Months Ended
 
Six Months Ended
 
July 2, 2017
 
July 3, 2016
 
July 2, 2017
 
July 3, 2016
Derivative Mark-to-Market Gains
$
(5.5
)
 
$
(4.9
)
 
$
(0.03
)
 
$
(0.01
)
Business Realignment Activities
61.4

 
76.5

 
0.21

 
0.30

Acquisition Integration Costs
0.3

 
1.5

 

 

Non-Service Related Pension Expense
8.6

 
14.3

 
0.02

 
0.04

Noncontrolling Interest Share of Business Realignment and Impairment Charges (After-Tax)
(27.9
)
 

 
(0.13
)
 

Settlement of Shanghai Golden Monkey (SGM) Liability

 
(26.7
)
 

 
(0.12
)
Long-Lived Asset Impairment Charges
208.7

 

 
0.80

 

 
$
245.6

 
$
60.7

 
$
0.87

 
$
0.21

In 2017, the company expects reported earnings per share-diluted of $3.41 to $3.60, including items impacting comparability of approximately $1.21 to $1.31 per share-diluted. This projection, prepared in accordance with GAAP, assumes business realignment costs of $0.30 to $0.40 per share-diluted, including Margin for Growth Program costs of $0.25 to $0.35 per share-diluted, long-lived asset impairment charges of $0.85 per share-diluted relating to the Margin for Growth Program, and non-service related pension expense (NSRPE) of about $0.06 per share-diluted. The total per share-diluted impact relating to the Margin for Growth Program, included in the amounts above, is currently estimated to be $1.10 to $1.20.
Additionally, the Board of Directors of The Hershey Company declared a quarterly dividend of $0.656 on the Common Stock and $0.596 on the Class B Common Stock, an increase of about 6% on both classes of stock, or $0.038 and $0.034 per share, respectively.



3



Second-Quarter Performance
Consolidated net sales were $1,663.0 million in the second quarter of 2017, an increase of 1.5% versus the second quarter of 2016. Excluding the effect of foreign currency translation, a 0.3 point headwind, net sales increased 1.8% versus the year-ago period. Net sales growth was driven by the North America segment which benefited from innovation and the barkTHINS brand acquisition. Additionally, earlier than anticipated shipments of new stand-up packaging and distributor changes by some customers resulted in greater levels of inventory at retail. As is typically the case, the company expects full-year U.S. retail takeaway and net sales growth to be similar. Volume was a 1.2 point contribution to sales growth and acquisitions were a 0.5 point benefit. Net price realization was 0.1 points favorable.
Adjusted gross margin was 47.1% in the second quarter of 2017, compared to 45.5% in the second quarter of 2016. The 160 basis point increase was primarily driven by lower input costs and supply chain productivity and costs savings initiatives. Total advertising and related consumer marketing expense was about the same as the second quarter of 2016. Given the retail environment and the level of in-store activity the company has planned over the remainder of the year, advertising and related consumer marketing expense is expected to accelerate in the second half of the year. Selling, marketing and administrative expenses, excluding advertising and related consumer marketing, declined 3.7% in the quarter driven by the cost savings and efficiency initiatives discussed in prior quarters, which more than offset investments in go-to-market capabilities. As a result, consolidated adjusted operating profit of $345.6 million in the second quarter of 2017 increased 16.9% versus the second quarter of 2016.
As anticipated, the second-quarter tax rate of 25% declined versus the prior year period. The reduction was primarily driven by a favorable rate differential related to supply chain and international operations, as well as the adoption of Accounting Standards Update (ASU) 2016-09 for the accounting of employee share-based payments.


4



Outlook
Hershey is making progress against the growth initiatives outlined at its investor update earlier this year. In the second half of the year the company has strong in-store activity and innovation, including the continued roll-out of Hershey's Cookie Layer Crunch bars, Reese's and Hershey's Crunchers candies and Reese's Crunchy Cookie Cups. Additionally, the company has solid Halloween and Holiday plans and advertising and related consumer marketing expense is expected to be higher over the remainder of the year. CMG and snacks have inherent advantages such as impulsivity, seasons, and multiple pack types for many different usage occasions. This facilitates merchandising and display within different parts of the box where there is foot traffic, like the perimeter and at checkout. However, the company expects that the broader industry challenges at the retail level will persist over the remainder of the year. Given the second quarter timing impacts described above, net sales in the second half of the year are anticipated to be about the same as the year-ago period. Therefore, we estimate Hershey full-year 2017 net sales growth to be around 1%, including unfavorable foreign currency exchange rates of about 0.25 points. This is lower than the previous forecast for full-year net sales growth around the low end of the 2% to 3% range.
There is no change to the company’s full-year outlook related to the increase in adjusted gross margin. We continue to forecast strong productivity and cost savings initiatives and don't expect input cost inflation. These gains will offset unfavorable product mix and lower fixed volume absorption in the second half of the year. Our brands typically respond positively to marketplace investments and we continue to expect that advertising and related consumer marketing expense, as well as selling general and administrative costs, will increase for the full year 2017 versus 2016. These investments in marketing, technology, IT capabilities and analytic approaches should be enablers of profitable growth. Additionally, the company anticipates its effective adjusted tax rate will be 1 percentage point lower than its prior forecast. As a result, the company continues to expect the full year increase in adjusted earnings per share-diluted to be around the high end of its outlook of $4.72 to $4.81, a 7% to 9% increase versus last year.


5



Business Segment Results
The following are comments about segment performance for the second quarter of 2017 versus the year ago period. See the attached schedule of supplementary information for additional information on segment net sales and profit.
North America (U.S. and Canada)
Hershey’s North America net sales were $1,477.0 million in the second quarter of 2017, an increase of 2.2% versus the same period last year. Excluding the 0.3 point impact of unfavorable foreign exchange rates in Canada, North America net sales increased 2.5%. Volume was a 1.7 point contribution to sales growth and greater than forecast due to the aforementioned timing of shipments. Net price realization was 0.2 points favorable and the barkTHINS brand acquisition was a 0.6 point benefit in the second quarter of 2017.
Total Hershey U.S. retail takeaway1 for the 24 weeks ended July 8, 2017, which along with the comparable period in 2016 encompasses each year’s entire Easter season results, increased 1.4% in the expanded all outlet combined plus convenience store channels (xAOC+C-store), resulting in a market share gain of 0.1 points. Hershey’s U.S. CMG retail takeaway for the 24 weeks ended July 8, 2017, in the xAOC+C-store measured channels increased 2.0%, resulting in a CMG market share gain of 0.3 points.
North America segment income increased 8.1% to $460.4 million in the second quarter of 2017, compared to $425.7 million in the second quarter of 2016. The increase in segment income was driven by a gross profit increase of about 5.4% versus the second quarter of 2016, partially offset by higher levels of selling expense, investments in greater go-to-market capabilities and increased depreciation and amortization.
1Includes candy, mint, gum, salty snacks, snack bars, meat snacks and grocery items.
International and Other
Second-quarter net sales for Hershey’s International and Other segment declined 3.6% to $186.0 million. Volume declined 2.1 points and net price realization was a 1.4 point headwind. Excluding the 0.1 point impact of unfavorable foreign currency exchange rates, net sales declined 3.5%. Combined constant currency net sales growth in Mexico, Brazil and India was about 10%. As expected, China net sales declined versus last year due to continued softness in the chocolate category throughout modern trade and select SKU rationalization. International and Other segment income of $8.4 million compares to a segment loss of $3.5 million in the second quarter of 2016. Combined income in Latin America, India and export markets improved versus the prior year and performance in China benefited from initiatives related to the Margin for Growth program.

6



Unallocated Corporate Expense
Hershey's unallocated adjusted corporate expense in the second quarter of 2017 was $123.2 million, a decline of $3.5 million versus the same period of 2016. Savings were driven primarily by productivity and cost savings initiatives.

Live Webcast
At 8:30 a.m. ET today, Hershey will host a conference call to elaborate on second-quarter results. To access this call as a webcast, please go to Hershey’s web site at http://www.thehersheycompany.com.

Note: In this release, Hershey references income measures that are not in accordance with GAAP because they exclude business realignment activities, impairment of long-lived assets, acquisition integration costs, settlement of the SGM liability, NSRPE and gains and losses associated with mark-to-market commodity derivatives. These non-GAAP financial measures are used in evaluating results of operations for internal purposes and are not intended to replace the presentation of financial results in accordance with GAAP. Rather, the company believes exclusion of such items provides additional information to investors to facilitate the comparison of past and present operations. A reconciliation of the non-GAAP financial measures referenced in this release to their nearest comparable GAAP financial measures as presented in the Consolidated Statements of Income is provided below.

7



Reconciliation of Certain Non-GAAP Financial Measures
Consolidated results
 
Three Months Ended
 
Six Months Ended
In thousands except per share data
 
July 2, 2017
 
July 3, 2016
 
July 2, 2017
 
July 3, 2016
Reported gross profit
 
$
763,210

 
$
747,398

 
$
1,669,770

 
$
1,564,774

Derivative mark-to-market losses (gains)
 
11,556

 
(39,886
)
 
(5,532
)
 
(4,940
)
Business realignment activities
 
5,772

 
33,965

 
6,262

 
33,478

NSRPE
 
2,705

 
3,271

 
5,565

 
6,512

Non-GAAP gross profit
 
$
783,243

 
$
744,748

 
$
1,676,065

 
$
1,599,824

 
 
 
 
 
 
 
 
 
Reported operating profit
 
$
315,341

 
$
262,762

 
$
507,272

 
$
602,271

Derivative mark-to-market losses (gains)
 
11,556

 
(39,886
)
 
(5,532
)
 
(4,940
)
Business realignment activities
 
14,454

 
62,095

 
61,442

 
76,525

Acquisition integration costs
 
11

 
1,462

 
311

 
1,462

NSRPE
 
4,215

 
9,205

 
8,583

 
14,306

Long-lived asset impairment charges
 

 

 
208,712

 

Non-GAAP operating profit
 
$
345,577

 
$
295,638

 
$
780,788

 
$
689,624

 
 
 
 
 
 
 
 
 
Reported provision for income taxes
 
$
78,390

 
$
87,340

 
$
148,503

 
$
197,237

Derivative mark-to-market losses (gains)*
 
(847
)
 
(15,117
)
 
352

 
(1,872
)
Business realignment activities*
 
5,783

 
7,295

 
17,200

 
10,833

Acquisition integration costs*
 
4

 
554

 
118

 
554

NSRPE*
 
1,605

 
3,515

 
3,269

 
5,468

Long-lived asset impairment charges**
 
(7,227
)
 

 
37,974

 

Non-GAAP provision for income taxes
 
$
77,708

 
$
83,587

 
$
207,416

 
$
212,220

 
 
 
 
 
 
 
 
 
Reported net income
 
$
203,501

 
$
145,956

 
$
328,545

 
$
375,788

Derivative mark-to-market losses (gains)
 
12,403

 
(24,769
)
 
(5,884
)
 
(3,068
)
Business realignment activities
 
8,671

 
54,827

 
44,242

 
65,687

Acquisition integration costs
 
7

 
908

 
193

 
908

NSRPE
 
2,610

 
5,690

 
5,314

 
8,838

Long-lived asset impairment charges
 
7,227

 

 
170,738

 

Noncontrolling interest share of business realignment and impairment charges
 
(1,296
)
 

 
(27,962
)
 

Settlement of SGM liability
 

 

 

 
(26,650
)
Non-GAAP net income
 
$
233,123

 
$
182,612

 
$
515,186

 
$
421,503

 
 
 
 
 
 
 
 
 
Reported EPS - Diluted
 
$
0.95

 
$
0.68

 
$
1.53

 
$
1.74

Derivative mark-to-market losses (gains)
 
0.06

 
(0.11
)
 
(0.03
)
 
(0.01
)
Business realignment activities
 
0.04

 
0.25

 
0.21

 
0.30

NSRPE
 
0.01

 
0.03

 
0.02

 
0.04

Long-lived asset impairment charges
 
0.04

 

 
0.80

 

Noncontrolling interest share of business realignment and impairment charges
 
(0.01
)
 

 
(0.13
)
 

Settlement of SGM liability
 

 

 

 
(0.12
)
Non-GAAP EPS - Diluted
 
$
1.09

 
$
0.85

 
$
2.40

 
$
1.95


* The tax effect for each adjustment is determined by calculating the tax impact of the adjustment on the Company's quarterly effective tax rate.
** There were no pre-tax impairment charges associated with long-lived assets during the three months ended July 2, 2017. However, the long-lived asset impairment charge in the first quarter of 2017 was not treated as a discrete tax item. Therefore, the tax impact was included in the estimated annual effective tax rate resulting in an EPS-diluted impact for each of the quarters throughout 2017.



8



In the assessment of our results, we review and discuss the following financial metrics that are derived from the reported and non-GAAP financial measures presented above:
 
 
Three Months Ended
 
Six Months Ended
 
 
July 2, 2017
 
July 3, 2016
 
July 2, 2017
 
July 3, 2016
As reported gross margin
 
45.9
%
 
45.6
%
 
47.1
%
 
45.1
%
Non-GAAP gross margin (1)
 
47.1
%
 
45.5
%
 
47.3
%
 
46.2
%
 
 
 
 
 
 
 
 
 
As reported operating profit margin
 
19.0
%
 
16.0
%
 
14.3
%
 
17.4
%
Non-GAAP operating profit margin (2)
 
20.8
%
 
18.1
%
 
22.0
%
 
19.9
%
 
 
 
 
 
 
 
 
 
As reported effective tax rate
 
27.9
%
 
37.4
%
 
33.0
%
 
34.4
%
Non-GAAP effective tax rate (3)
 
25.0
%
 
31.4
%
 
28.7
%
 
33.5
%

(1)
Calculated as non-GAAP gross profit as a percentage of net sales for each period presented.
(2)
Calculated as non-GAAP operating profit as a percentage of net sales for each period presented.
(3)
Calculated as non-GAAP provision for income taxes as a percentage of non-GAAP income before taxes (calculated as non-GAAP operating profit minus non-GAAP interest expense, net plus or minus non-GAAP other (income) expense, net).
We present certain percentage changes in net sales on a constant currency basis, which excludes the impact of foreign currency exchange.  To present this information for historical periods, current period net sales for entities reporting in other than the U.S. dollar are translated into U.S. dollars at the average monthly exchange rates in effect during the corresponding period of the prior fiscal year, rather than at the actual average monthly exchange rates in effect during the current period of the current fiscal year. As a result, the foreign currency impact is equal to the current year results in local currencies multiplied by the change in average foreign currency exchange rate between the current fiscal period and the corresponding period of the prior fiscal year.



9



A reconciliation between reported and constant currency growth rates is provided below:
 
Three Months Ended July 2, 2017
 
Percentage Change as Reported
 
Impact of Foreign Currency Exchange
 
Percentage Change on Constant Currency Basis
North America segment
 
 
 
 
 
Canada
6.8
 %
 
(5.6
)%
 
12.4
 %
Total North America segment
2.2
 %
 
(0.3
)%
 
2.5
 %
 
 
 
 
 
 
International and Other segment
 
 
 
 
 
Mexico
13.9
 %
 
(3.0
)%
 
16.9
 %
Brazil
12.4
 %
 
9.6
 %
 
2.8
 %
India
5.4
 %
 
3.7
 %
 
1.7
 %
Greater China
(31.2
)%
 
(2.4
)%
 
(28.8
)%
Total International and Other segment
(3.6
)%
 
(0.1
)%
 
(3.5
)%
 
 
 
 
 
 
Total Company
1.5
 %
 
(0.3
)%
 
1.8
 %

We also present the percentage change in projected 2017 net sales on a constant currency basis.  To determine this, projected 2017 net sales for entities reporting in currencies other than the U.S. dollar are translated into U.S. dollars at the company's average monthly exchange rates in effect during the corresponding period of the prior fiscal year, and are compared to the 2016 results translated into U.S. dollars using the same 2016 average monthly exchange rates.

Below is a reconciliation of projected 2017 and full-year 2016 earnings per share-diluted calculated in accordance with GAAP to non-GAAP adjusted earnings per share-diluted:
 
2017 (Projected)
 
2016
Reported EPS – Diluted
$3.41 - $3.60
 
$3.34
Derivative mark-to-market losses
 
0.66
Business realignment costs (including Margin for Growth Program costs)
0.30 - 0.40
 
0.42
Acquisition and integration costs
 
0.02
Non-service related pension expense
0.06
 
0.08
Settlement of SGM liability
 
(0.12)
Long-lived asset impairment charges
0.85
 
0.01
Adjusted EPS – Diluted
$4.72 - $4.81
 
$4.41
Our 2017 projected earnings per share-diluted, as presented above, does not include the impact of mark-to-market gains and losses on our commodity derivative contracts that will be reflected within corporate unallocated expenses in our segment results until the related inventory is sold, since we are not able to forecast the impact of the market changes.

10




Appendix I
Details of the charges included in GAAP results, as summarized in the press release (above), are as follows:
Mark-to-Market Losses (Gains) on Commodity Derivatives: Commensurate with our discontinuance of hedge accounting treatment for commodity derivatives, we are adjusting the mark-to-market losses (gains) on such commodity derivatives, until such time as the related inventory is sold. Since we often purchase commodity contracts to price inventory requirements in future years, we make this adjustment to facilitate the year-over-year comparison of cost of sales on a basis that reflects the derivative gains and losses with the underlying economic exposure being hedged for the period.

Business Realignment Activities: We periodically undertake restructuring and cost reduction activities as part of ongoing efforts to enhance long-term profitability.  During the first quarter of 2017, we commenced the Margin for Growth Program to drive continued net sales, operating income and earnings per share-diluted growth over the next several years.  This program is focused on improving global efficiency and effectiveness, optimizing the Company’s supply chain, streamlining the Company’s operating model and reducing administrative expenses to generate long-term savings.   For the three- and six-month periods of 2017, business realignment charges related primarily to severance expenses related to this program, in addition to severance expenses incurred under a voluntary separation plan included within the Operational Optimization Program, a program commenced in 2016 to optimize our production and supply chain network, including the integration of the China sales force and consolidation of production within certain facilities in China and North America.  During the three- and six-month periods of 2016, we incurred initial costs relating primarily to non-cash accelerated depreciation expense, severance expense, and other third-party advisory costs relating to this program, in addition to pension settlement charges driven by individuals who departed under the 2015 productivity initiative receiving lump-sum pension distributions.

Acquisition Integration Costs: Costs incurred during the three- and six-month periods of 2017 and 2016 related to the integration of the 2016 acquisition of Ripple Brand Collective, LLC as we incorporate this business into our operating practices and information systems.


11



Non-Service Related Pension Expense: Non-service related pension expense (NSRPE) includes interest costs, the expected return on pension plan assets, the amortization of actuarial gains and losses, and certain curtailment and settlement losses or credits. The NSRPE can fluctuate from year-to-year as a result of changes in market interest rates and market returns on pension plan assets. We believe that the service cost component of our total pension benefit costs closely reflects the operating costs of our business and provides for a better comparison of our operating results from year-to-year.  Therefore, we exclude the NSRPE from our internal performance measures. Our most significant defined benefit pension plans have been closed to new participants for a number of years, resulting in ongoing service costs that are stable and predictable.

Long-Lived Asset Impairment Charges: During the first quarter of 2017, in conjunction with the Margin for Growth Program, we wrote-down certain intangible assets and property, plant and equipment.

Noncontrolling Interest Share of Business Realignment and Impairment Charges: Certain of the business realignment and impairment charges recorded in connection with the Margin for Growth Program related to a joint venture in which we own a 50% controlling interest.  Therefore, we have also adjusted for the portion of these charges included within the loss attributed to the noncontrolling interest.

Settlement of SGM Liability: In the fourth quarter of 2015, we reached an agreement with the SGM selling shareholders to reduce the originally-agreed purchase price for the remaining 20% of SGM, and we completed the purchase on February 3, 2016. In the first quarter of 2016, we recorded a $26.7 million gain relating to the settlement of the SGM liability, representing the net carrying amount of the recorded liability in excess of the cash paid to settle the obligation for the remaining 20% of the outstanding shares.




12



Safe Harbor Statement
This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Many of these forward-looking statements can be identified by the use of words such as “intend,” “believe,” “expect,” “anticipate,” “should,” “planned,” “projected,” “estimated,” and “potential,” among others. These statements are made based upon current expectations that are subject to risk and uncertainty. Because actual results may differ materially from those contained in the forward-looking statements, you should not place undue reliance on the forward-looking statements when deciding whether to buy, sell or hold the company's securities. Factors that could cause results to differ materially include, but are not limited to: issues or concerns related to the quality and safety of our products, ingredients or packaging; changes in raw material and other costs, along with the availability of adequate supplies of raw materials; selling price increases, including volume declines associated with pricing elasticity; market demand for our new and existing products; increased marketplace competition; disruption to our manufacturing operations or supply chain; failure to successfully execute and integrate acquisitions, divestitures and joint ventures; changes in governmental laws and regulations, including taxes; political, economic, and/or financial market conditions; risks and uncertainties related to our international operations; disruptions, failures or security breaches of our information technology infrastructure; our ability to hire, engage and retain a talented global workforce; our ability to realize expected cost savings and operating efficiencies associated with strategic initiatives or restructuring programs; and such other matters as discussed in our Annual Report on Form 10-K for the year ended December 31, 2016. All information in this press release is as of July 26, 2017. The company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the company's expectations.





13



The Hershey Company
Consolidated Statements of Income
for the periods ended July 2, 2017 and July 3, 2016
(unaudited) (in thousands except per share amounts)
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Second Quarter
 
Six Months
 
 
 
 
2017
 
2016
 
2017
 
2016
 
 
 
 
 
 
 
 
 
 
Net sales
 
 
$
1,662,991

 
$
1,637,671

 
$
3,542,669

 
$
3,466,483

Cost of sales
 
899,781

 
890,273

 
1,872,899

 
1,901,709

Gross profit
 
 
763,210

 
747,398

 
1,669,770

 
1,564,774

 
 
 
 
 
 
 
 
Selling, marketing and administrative expense
445,888

 
462,531

 
907,788

 
934,265

Long-lived asset impairment charges

 

 
208,712

 

Business realignment costs
1,981

 
22,105

 
45,998

 
28,238

 
 
 
 
 
 
 
 
 
Operating profit
315,341

 
262,762

 
507,272

 
602,271

Interest expense, net
 
24,126

 
21,338

 
47,867

 
42,343

Other (income) expense, net
 
10,098

 
8,128

 
9,927

 
(13,097
)
 
 
 
 
 
 
 
 
 
Income before income taxes
 
281,117

 
233,296

 
449,478

 
573,025

Provision for income taxes
 
78,390

 
87,340

 
148,503

 
197,237

 
 
 
 
 
 
 
 
 
 
Net income including noncontrolling interest
202,727

 
145,956

 
300,975

 
375,788

 
 
 
 
 
 
 
 
 
 
Less: Net loss attributable to noncontrolling interest
(774
)
 

 
(27,570
)
 

Net income attributable to The Hershey Company
$
203,501

 
$
145,956

 
$
328,545

 
$
375,788

 
 
 
 
 
 
 
 
 
 
Net income per share
- Basic
- Common
$
0.98

 
$
0.70

 
$
1.58

 
$
1.79

 
- Diluted
- Common
$
0.95

 
$
0.68

 
$
1.53

 
$
1.74

 
- Basic
- Class B
$
0.89

 
$
0.64

 
$
1.44

 
$
1.64

 
 
 
 
 
 
 
 
 
 
Shares outstanding
- Basic
- Common
152,466

 
152,774

 
152,393

 
154,283

 
- Diluted
- Common
214,640

 
214,504

 
214,585

 
216,054

 
- Basic
- Class B
60,620

 
60,620

 
60,620

 
60,620

 
 
 
 
 
 
 
 
Key margins:
 
 
 
 
 
 
 
Gross margin
 
45.9
%
 
45.6
%
 
47.1
%
 
45.1
%
Operating profit margin
 
19.0
%
 
16.0
%
 
14.3
%
 
17.4
%
Net margin
 
12.2
%
 
8.9
%
 
9.3
%
 
10.8
%
 
 
 
 
 
 
 
 
 
 
 

14




The Hershey Company
Supplementary Information – Segment Results
for the periods ended July 2, 2017 and July 3, 2016
(unaudited) (in thousands of dollars)
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Second Quarter
 
Six Months
 
 
 
2017
 
2016
 
% Change
 
2017
 
2016
 
% Change
Net sales:
 
 
 
 
 
 
 
 
 
 
 
 
North America
 
$
1,477,014

 
$
1,444,841

 
2.2
 %
 
$
3,154,160

 
$
3,078,312

 
2.5
 %
International and Other
 
185,977

 
192,830

 
(3.6
)%
 
388,509

 
388,171

 
0.1
 %
Total
 
$
1,662,991

 
$
1,637,671

 
1.5
 %
 
$
3,542,669

 
$
3,466,483

 
2.2
 %
 
 
 
 
 
 
 
 
 
 
 
 
 
Segment income (loss):
 
 
 
 
 
 
 
 
 
 
 
 
North America
 
$
460,382

 
$
425,723

 
8.1
 %
 
$
1,013,520

 
$
955,113

 
6.1
 %
International and Other
 
8,368

 
(3,462
)
 
NM

 
10,091

 
(16,695
)
 
NM

Total segment income
 
468,750

 
422,261

 
11.0
 %
 
1,023,611

 
938,418

 
9.1
 %
Unallocated corporate expense (1)
 
123,173

 
126,623

 
(2.7
)%
 
242,823

 
248,794

 
(2.4
)%
Mark-to-market adjustment for commodity derivatives (2)
 
11,556

 
(39,886
)
 
NM

 
(5,532
)
 
(4,940
)
 
12.0
 %
Long-lived asset impairment charges
 

 

 
NM

 
208,712

 

 
NM

Costs associated with business realignment initiatives
 
14,454

 
62,095

 
(76.7
)%
 
61,442

 
76,525

 
(19.7
)%
Non-service related pension
 
4,215

 
9,205

 
(54.2
)%
 
8,583

 
14,306

 
(40.0
)%
Acquisition integration costs
 
11

 
1,462

 
(99.2
)%
 
311

 
1,462

 
(78.7
)%
Operating profit
 
315,341

 
262,762

 
20.0
 %
 
507,272

 
602,271

 
(15.8
)%
Interest expense, net
 
24,126

 
21,338

 
13.1
 %
 
47,867

 
42,343

 
13.0
 %
Other expense, net
 
10,098

 
8,128

 
24.2
 %
 
9,927

 
(13,097
)
 
NM

Income before income taxes
 
$
281,117

 
$
233,296

 
20.5
 %
 
$
449,478

 
$
573,025

 
(21.6
)%
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 (1) Includes centrally-managed (a) corporate functional costs relating to legal, treasury, finance, and human resources, (b) expenses associated with the oversight and administration of our global operations, including warehousing, distribution and manufacturing, information systems and global shared services, (c) non-cash stock-based compensation expense, and (d) other gains or losses that are not integral to segment performance.
(2) Includes gains and losses on commodity derivative instruments which have been excluded from segment income until the related inventory is sold.
NM - not meaningful


 
 
 
Second Quarter
 
Six Months
 
 
 
2017
 
2016
 
2017
 
2016
Segment income as a percent of net sales:
 
 
 
 
 
 
 
 
North America
 
31.2
%
 
29.5
 %
 
32.1
%
 
31.0
 %
International and Other
 
4.5
%
 
(1.8
)%
 
2.6
%
 
(4.3
)%


15



The Hershey Company
Consolidated Balance Sheets
as of July 2, 2017 and December 31, 2016
 (in thousands of dollars)
 
 
 
 
Assets
2017
 
2016
 
(unaudited)
 
 
Cash and cash equivalents
$
214,062

 
$
296,967

Accounts receivable - trade, net
417,457

 
581,381

Inventories
936,437

 
745,678

Prepaid expenses and other
343,573

 
192,752

 
 
 
 
Total current assets
1,911,529

 
1,816,778

 
 
 
 
Property, plant and equipment, net
2,033,790

 
2,177,248

Goodwill
818,068

 
812,344

Other intangibles
378,271

 
492,737

Other assets
182,980

 
168,365

Deferred income taxes
55,590

 
56,861

 
 
 
 
Total assets
$
5,380,228

 
$
5,524,333

 
 
 
 
Liabilities and Stockholders' Equity
 
 
 
 
 
 
 
Accounts payable
$
471,545

 
$
522,536

Accrued liabilities
641,743

 
750,986

Accrued income taxes
6,863

 
3,207

Short-term debt
621,965

 
632,471

Current portion of long-term debt
89

 
243

 
 
 
 
Total current liabilities
1,742,205

 
1,909,443

 
 
 
 
Long-term debt
2,349,756

 
2,347,455

Other long-term liabilities
397,204

 
400,161

Deferred income taxes
21,081

 
39,587

 
 
 
 
Total liabilities
4,510,246

 
4,696,646

 
 
 
 
Total stockholders' equity
869,982

 
827,687

 
 
 
 
Total liabilities and stockholders' equity
$
5,380,228

 
$
5,524,333



16
Exhibit


Exhibit 99.2

https://cdn.kscope.io/3a7bb224bede218f7da14909b80aca94-a2017hsy2qearningsinfographi.jpg
2017 2Q PERFORMANCE


HERSHEY Unwrapped


Consumers continue to be delighted by OUR CORE BRANDS AND INNOVATION,
as evidenced by our solid U.S. retail takeaway and seasonal performance this quarter. We are increasing
investments to strengthen and expand our business while delivering strong

“ operating profit and gross margin expansion in a rapidly evolving marketplace.

– MICHELE BUCK, PRESIDENT AND CHIEF EXECUTIVE OFFICER, THE HERSHEY COMPANY

WE’RE GROWING IN A

RAPIDLY CHANGING $



MARKETPLACE: Digital Path to Emerging Customer

Millennials Transformation Purchase Brands Consolidation

PERFORMANCE SUMMARY OUR VISION: INNOVATIVE SNACKING POWERHOUSE

$ 1.66BILLION

NET SALES

REIGNITING CORE

+1.8% in constant currency

and expanding in snacking
$ 0.95 Actively reallocating
REPORTED EPS—DILUTED +39.7% resources to

$ 1.09

ADJUSTED EPS—DILUTED +28.2%

GLOBAL HIGHLIGHTS

CONSOLIDATED NET SALES IMPROVED

 

NORTH AMERICA INTERNATIONAL
& OTHER

FUEL OUR BUSINESS


+2.5%


NET SALES NET SALES

%


INCREASE*

Investing in

DECREASE*

PEOPLE, BRANDS,
CAPABILITIES AND TECHNOLOGY


*In constant currency

LOOKING AHEAD

Driving more from Fewer, bigger, better, Focusing on the Expanding from
the Core Faster Innovation Box and Beyond Treat to Fuel

FOR MORE INFORMATION

We present both GAAP and non-GAAP financial measures as we believe doing so provides additional

@ FINANCIAL CONTACT MARK POGHARIAN MPOGHARIAN@HERSHEYS.COM

information to investors to facilitate the comparison of past and present operations. See our 2Q earnings
@ MEDIA CONTACT JENNIFER SNIDERMAN JSNIDERMAN@HERSHEYS.COM press release for additional information and a reconciliation of GAAP and non-GAAP measures.